Maternal health nonprofit, Florida
Healthy Start Florida
- 2,794
- Clicks before
- 47,442
- Clicks now
- +1,598%
- Year over year
- 25.4 → 6.1
- Avg. position
2025-03Monthly organic clicks · full period2026-05
Top ranked search terms
| Search term | Pos. | Clicks |
|---|---|---|
| pregnancy calculator | 6.0 | 18,661 |
| pregnancy week calculator | 6.2 | 6,123 |
| pregnancy calendar | 5.6 | 799 |
| pregnancy calculator week by week | 5.0 | 798 |
What we delivered
The biggest lever here was a pregnancy due-date calculator and a week-by-week pregnancy guide. We rebuilt both as fast, mobile-first tools, marked them up with structured data, and wired internal links from the tools into the program and service pages so the ranking strength carried through the site.
The pregnancy calculator cluster sat on page three a year ago. It now holds the top of page one across dozens of variations, and the site went from roughly 2,800 organic clicks a quarter to over 47,000. Average position improved from 25 to 6.